In conjunction with the London Press Club Ball, Nissan intends to reveal their new electric car, the Nissan Leaf. The event, scheduled for October, is expected to have a twist. In addition to launching their new model, Nissan and the partner London Press Club Ball will offer an auction for a year’s driving experience of the Nissan Leaf, with the proceeds of the highest bidder going to charity.

Due Date

The event is taking place on 10 October this year in London’s Royal Courts of Justice’s Great Hall. According to Nissan, the company opted to sponsor the event that is currently regarded as an annual feature of the social calendar of the media fraternity. Some of the renowned media companies are expected to be represented by their chief executives, journalists, program makers and editors. The excitement does not end there, popular national newspaper firms, and TV companies will also be at the event.

Fun and Entertainment

Those in attendance of the auction will be treated to a host of fun and live entertainment. The flamboyant journalist and TV presenter, Kate Silverton, will be the host, ushering in star performances by former U.K. X-Factor contestant, Handerson Ella. The climax of the evening will be the bidding process, which will be overseen by Nick Ferrari, one of the popular celebrity auctioneers. Nissan also intends to thrill the VIP attendees by providing a fleet of Nissan Leaf that will shuttle them to the event.

A handsome Nissan reward awaits the winner of the auction. The winner will be a symbol of Nissan’s compliance with current technologies while enjoying a year’s driving of the unique Nissan Leaf electric car. Furthermore, the winner will also have a dedicated charging point fitted at his home or office.

A Word from the Chairman

The chairman of the London Press Club was thrilled to announce this years’ offer by Nissan to sponsor the event. According to the chairman, Nissan’s decision to launch the new brand will be a good example of evolutionally electric cars that goes hand-in-hand with the technological changes taking place within the media fraternity. In addition, the chairman was also optimistic that the unique design and features of the Nissan Leaf will attract a lot of bidders for the charity.

The finesse of Nissan’s model lies in the new Nissan Leaf electric car’s ability to charge to full capacity within four hours at a dedicated charging point. Opting for public chargers will guarantee at least 80% of the battery capacity within 30 minutes, further improving the expectation of this premium car.